Program
THEME: Your Brand. Your Story. Your Industry.
Thursday 17 November 2011
Registration: 9.00am - 9.30am
Bungil Cultural Community Centre
9.30-9.40 Welcome & Housekeeping by FFN
9.40-10.40 Opening Address
Your Brand. Your Story. Your Industry.
(Speaker TBA)
10.40-11.00 Morning Tea
11.00-11.40 Keynote
Consumer education and changing perspectives - the story behind the brand
James Kellaway, CEO Aust Egg Corporation
11.40-12.20 Keynote
Paddock to Plate - combining brand and story to benefit the industry
Lachlan Hughes, Rangeland Quality Meats
12.20-1.00 Lunch
1.00-1.40 Panel Session
Taking agriculture to the general public - promoting your industry
Matt Dwyer, MLA Target 100 Project, FFN, Thomas Whitty - #agchatoz Co-Founder
1.40-2.20 Keynote
Carbon Policy & CFI - What the beef industry needs to know
Charlie McElhone, National Farmers Federation
2.20-2.35 Briefing
Tour overview on the Echo Hills production system
2.35-2.50 Afternoon Tea
2.50-3.50 Travel to Echo Hills
3.50-4.50 Tour
Production Systems at Echo Hills
Echo Hills
4.50-5.50 Travel to Roma
5.50-6.30 Free Time
6.30-11.30 Gala Dinner & Auction
Friday 18 November 2011
Breakfast: 7.30am - 9.00am
Bungil Cultural Community Centre
Registration: 9.00am - 9.15am
9.15-9.30 Welcome & Housekeeping by FFN
9.30-11.45 Breakout & Practical Session Part 1:
(To be run concurrently. Morning tea at 10.50.)
Practical Session (for group A, B & C)
Take the Lead workshop
Barbara Bishop, Beef Australia 2012
Breakout Sessions (for group D, E & F)
Rotate through breakout sessions for 40 minutes each
Tools that are improving and assisting in beef business operations
Technology Advancement
Tim Driver, Precision Pastoral P/L
Banker Client Case Study
Terry Pulsford, Rabobank
Careers & Training Expo
Time to visit trade displays
11.45-12.45 Keynote
Branding Yourself in Agriculture Today
Dennis Hoiberg, Lessons Learnt Consulting
12.45-1.30 Lunch
1.30-3.30 Breakout & Practical Session Part 2:
(To be run concurrently.)
Practical Session (for group D, E & F)
Take the Lead workshop
Barbara Bishop, Beef Australia 2012
Breakout Sessions (for group A, B & C)
Rotate through breakout sessions for 40 minutes each
Tools that are improving and assisting in beef business operations
Technology Advancement
Tim Driver, Precision Pastoral P/L
Banker Client Case Study
Terry Pulsford, Rabobank
Careers & Training Expo
Time to visit trade displays
3.30-3.45 Afternoon Tea
3.45-4.30 Closing Address
Beef Industry Groups Supporting Young Producers
Grant Maudsley, Agforce
The program is subject to change without notice.
